Color consistency and brand continuity are strongly linked. Smijet is the sole AI-based solution ensuring compliance with your brands color codes
Can you imagine two products of the same brand in a presentation rack that have different colors or renderings?
Smijet knows that brand color consistency shows the strength of your company !
Packaging is an important part of product marketing. Brand’s colors must be consistent across different customer touch points. If not, it may suggest a low quality level and decrease brand loyalty. Smijet is an AI-based in-line spectral scanner used by digital and traditional print industries for print or packaging color consistency control. This very flexible solution reduces printing costs and waste in industries as diverse as textiles, automobiles, pharmaceuticals, furniture, etc.
Delivering consistent brand colors on any substrate.
Compliance with your color chart is a capital issue. Industries spend millions on their brands, logos, color references and packaging designs. Maintaining a consistent brand is critical for all of them. The graphics chart of your brand and the colorimetry must be respected. And what happens on a re-run?
Your colors will be consistent from one production to another whatever the substrate
Smijet ensures the respect of your color chart (brand and packaging colors) on the entire production, regardless of the printed substrate: paper, textiles, plastics, vinyls, etc. Installed on your manufacturing and printing lines, it detects the color differences visible to the human eye (ΔE measurement) on any support and even after several years!